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Earth Day 2017 and Climate Education Week

You and your loved ones are cordially invited to join more than a billion of your fellow humans to participate in Earth Day – the only global event celebrated simultaneously by people of all backgrounds, faiths and nationalities – by helping expand its mission into a much more ambitious affair. Read more

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Brand thyself

For years now, career counselors, management consultants, self-help gurus and many others have encouraged us to apply the concepts of brand management to ourselves. For anyone who is beginning this daunting process, just getting going can be a big challenge considering how much advice there is to be found. Bearing that in mind, I wanted to provide some guidance. First, I invite you to check-out the video playlist I’ve embedded above, which will help you get a handle on the main ideas at work here so you can begin applying them to yourself. The playlist also includes several more in-depth presentations, including a complete course in Personal Branding Education.

Below you’ll find several excellent articles that will allow you to get fully up-to-speed. Finally, for a couple of examples of how everything can add up once you’ve successfully applied these lessons, I invite you to check-out the web presence for author Bret Easton Ellis at http://BretEastonEllis.com. On a more personal note, you might also be interested to see http://RKDarnell.com. Read more

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2017 Sundance Film Festival


Welcome to another year where I will be viewing all the excitement of the Sundance Film Festival from afar. What happens in Park City between Jan. 19 and 29 is sure to define the sensational in independent film for the immediate future. It’s been awhile since I attended, but I’m confident it’s still a whirlwind of snow, screenings, parties, great meals, skiing, and distribution deals. Now, thanks to Twitter, the Festival news stream is at our fingertips. Read more

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MLK Day of Service 2017

The MLK Day of Service is an opportunity for Americans to honor Dr. Martin Luther King Junior’s legacy through service and volunteerism.

Dr. King once said, “Life’s most persistent and urgent question is: ‘What are you doing for others?'”

Each year, Americans across the country answer that question by coming together on the King Holiday to serve their neighbors and communities. To learn more, please visit http://www.nationalservice.gov/mlkday.

It’s also my pleasure to provide the following graphic illuminating the life and lasting legacy of Dr. King, courtesy of http://OnlineCollegeCourses.com. “People honor and celebrate the life of Dr. King for many reasons, but most importantly, for his role in working to achieve race equality in America. Dr. King had arguably the greatest impact of any single person during the fight for racial equality, and the fact that his life was cut short causes people to wonder what he may have gone on to achieve in his lifetime. Read more

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Promo video primer: 30 first-class examples

Back in 2014, a story from Chris Trimble appeared in the Guardian proclaiming video as the future of content marketing, with this dire warning: “small businesses who ignore it do so at their peril.” Since then, video usage has continued to climb, and more and more people and businesses are trying to engage, entertain and educate us with their on-screen storytelling. Bearing this in mind, I’m very happy to share some of the videos I’ve collected over the past six years working beside some phenomenal storytellers.

For your reference and enlightenment, I have chosen 10 examples apiece for three well-established niches of corporate communications. While most of these videos were designed for business audiences, their creators invested some artistry to try to make them appeal to all of us. Read more

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Take your best shot on 29 Nov., Giving Tuesday

Great things are shaping up, thanks to you and everyone else making plans to participate in the fifth annual #GivingTuesday festivities. This movement began in 2012 as an organized effort dedicated to giving back. As a result, on Tuesday, 29 Nov., charities, families, businesses, community centers, students and others all around the world will come together to celebrate generosity and to give.

Participation is simple. Read more

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Free tuition up-for-grabs from Dr Pepper

If you are a college student who will be 18-24 by Dec. 2, 2016, and a legal U.S. resident, Dr Pepper is offering you a chance to win up to $100,000 in tuition… all for submitting for its 2016 Tuition Giveaway contest. As you can see by visiting the GET STARTED tab on the official website, chances to win begin with applicants submitting their personal stories – and then generating votes. Read more

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