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Rocking, rolling with PICROW

Digital content studio and branded entertainment agency GreenLight Media & Marketing recently engaged the award-winning, full-service Hollywood production studio Pictures In A Row (PICROW) and director/cinematographer Peter Lang for a high-profile assignment for “Jimmy Kimmel Live!” and sponsoring partner Hyundai. To take full advantage of Hyundai’s sponsorship of “Jimmy Kimmel Live!” GreenLight conceived two energetic :15 spots featuring visually stunning cinematography of a custom Hyundai Santa Fe, which was a perfect fit for Lang and other PICROW in-house talents, including editor Joseph Remerowski.

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Award-winning Innovation Lifecycle

On Thursday, Dec. 6, The Global Awards for the “World’s Best Healthcare Advertising” announced its 2012 award winners at ceremonies in New York City and Sydney, Australia. At the New York festivities, executives from the Intellectual Property (IP) & Science business of Thomson Reuters and the full-service Hollywood production studio Pictures In A Row (PICROW) were present to receive their Global Award for “The Innovation Lifecycle” (www.youtu.be/ibfrzjb_fB0). Created by PICROW in direct collaboration with Thomson Reuters executives and recently also awarded a CLIO Healthcare Award, this unique brand film presents a story of a series of professionals guiding viewers through the complicated process of transforming a scientific discovery into a life-saving drug using Thomson Reuters products and services. To shine more light on the project’s development, PICROW executives have produced this behind-the-scenes presentation illuminating their work on this award-winning production. Read more

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Giving season: Heroes 2012

Together with my family, I am sending my warmest thoughts to many friends and colleagues worldwide, and feeling a lot of gratitude. I truly appreciate your help in sending daily clicks to www.hungersite.com, where our simple mouseclicks can benefit a number of vital causes each and every day.


I’m also especially thankful to Los Angeles-based imagemaker Tommy Ewasko and the individuals behind my client companies ATTIK, Leviathan, National Television, Pictures In A Row, Shilo, Transparent House, and Thornberg & Forester for their leadership and help in supporting the following heroic organizations. Read more

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Brilliant directors: Peter Lang

The earliest academic ambitions for Pictures in a Row (Picrow) principal, director, cinematographer and screenwriter Peter Lang took root in his passion for architecture. As a Harvard student, he found the perfect application for his far-reaching creative aspirations within the cinematic arts. After graduating, he honed his skills as a photographer, painter, documentary filmmaker and architectural scholar… all while making musical waves with a Les Paul gold-top and some very noteworthy American bands. Read more

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