Dice.com amazementariness from Barkley, Thornberg and Forester

Last year, advertising agency Barkley (www.BarkleyUS.com) collaborated with design and production company Thornberg & Forester (T&F) to create five theatrical spots for Dice (www.dice.com), the career hub for tech. As you can see in the YouTube Playlist embedded above, they all use a very distinctive creative and storytelling style to appeal to their audience.

When asked for his thoughts on the project, T&F creative director Frank Pichel began by asking, “When have so few pixels offended so many? Dice and the amazing agency, Barkley, really went for it on this campaign. Their willingness to push the boundaries of taste and amazementariness makes these spots the most highly discussed low-fi since the humble gif was animated. Gold, in my opinion.”

For more information on T&F, please visit www.thornbergandforester.com.

2012 Full Frame Documentary Film Fest

Celebrating its fifteenth anniversary in 2012 and running from April 12-15, Full Frame Documentary Film Festival is an annual international event dedicated to the theatrical exhibition of non-fiction cinema. Each spring Full Frame welcomes filmmakers and film lovers from around the world to historic downtown Durham, North Carolina for a four-day, morning to midnight array of over 100 films as well as discussions, panels, and southern hospitality. Set within a four-block radius, the intimate festival landscape fosters community and conversation between filmmakers, film professionals and the public. The festival is a program of the Center for Documentary Studies (a non-profit, 501 c 3), and receives support from corporate sponsors, private foundations and individual donors whose generosity provides the foundation that makes the event possible. The Presenting Sponsor of the Festival is Duke University.

Full Frame also promotes the festival’s mission throughout the year by presenting documentary work in other venues both locally and nationally, partnering with organizations like the American Tobacco Historic District/Capitol Broadcasting Company, Des Moines Art Center, Duke University, the IFC Center, the International Affairs Council of North Carolina, the Nasher Museum of Art at Duke University, the National Association of Latino Independent Producers, Rooftop Films, and the University of North Carolina (UNC) School System. Please visit fullframefest.org to read the latest, join the festival’s mailing for updates on activities throughout the year, and find a way to get involved.

Super Bowls past and present

Last week, Hulu introduced its Hulu AdZone, which is presented by Toyota and offers easy access to historic Super Bowl ads extending all the way back to 1973. For the project, Hulu invited Advertising Age to highlight celebrity cameos and present expert picks for the most iconic Super Bowl ads of all time. On Sunday, February 5, tune in to www.hulu.com/adzone to watch all of this year’s ads in real-time, share them with friends and vote for your favorites. The best ad of 2012 will be announced early the next day.

On a personal note, I’m hoping for a well-matched battle between New England and New York, and I’ll also be watching for the first-ever Super Bowl spot for Lexus, which is one part of a multifaceted campaign effort produced by my clients at ATTIK. ATTIK’s work has made high-profile Super Bowl splashes in the past, to include their bold logo for Super Bowl XLIV itself just two years ago. Here’s wishing much success to everyone involved in what is sure to be one of the top media events of 2012!

CES 2012 Spotlight

Every year, the International Consumer Electronics Show unites tens of thousands of consumer electronics industry leaders, journalists and fans in Las Vegas, and most major news outlets mount impressive campaigns to cover and analyze the most interesting new products, developments and hype. While I have yet to attend a single CES, I do follow much of the news that comes out before, during and after the festivities. Now that CES 2012 is behind us, here are a few highlights I thought you might appreciate. Read more

Leviathan’s magical holidays

This spot for the Illinois State Lottery was produced by Energy BBDO in Chicago, directed by Dom Bridges of Bob Industries, and features visual effects from design-focused production studio Leviathan. As Leviathan’s Jason White recently explained to SCREEN Magazine:

“We appreciate this engaging story. Something we can all relate to. Effective and emotive. We really got behind the aspiration of the spot concept – capturing these amazing gift revealing holiday moments.”

Today, White and his colleagues reported on their very successful 2011 in SHOOT Magazine. Here’s wishing you many magical moments and dreams come true over the days ahead.

Ewasko: Days and Lights

Tommy and I are very proud to announce that our book “Ewasko: Days and Lights” — which was nominated for Blurb’s “People’s Choice Award” — is now available as an instant ebook download for Apple iBooks (iPad/iPhone).

We’re also very psyched to announce the release of the first wave of high-quality art prints and photographic products of images featured in “Ewasko: Days and Lights.” By visiting RKDfind Ewasko Gallery you can now order prints with mounting and framing services from Mpix Lab and Photobox, and specialty gifts and photo products from vendors such as IYP Photo Products and fotoflot.

If you have any questions on orders, please call me at 1.828.264.8898. Thank you very much for your interest in this project — we hope you enjoy these images and we look forward to hearing from you any time.

Killer reels: B-Reel

Founded in 1999 with full service offices in New York, Los Angeles, London and Stockholm, B-Reel specializes in the field of advanced digital productions on multiple platforms including web, mobile and out-of-home media. They collaborate with sister company, B-Reel Films on integrated campaigns. B-Reel Films is a traditional film production company.

B-Reel swept the 2011 Cannes Lions’ Awards with a Cyber Grand Prix, a Golden Lion and three more awards from its 15 nominations, and in July, it was named the most awarded digital company in the history of the prestigious FWA Awards. Since November of 2005, B-Reel has earned 57 Site of the Day honors.

For more information, visit www.b-reel.com and @B__REEL