Feature

Media Spotlight: The Creators Project

The Creators Project is a global celebration of creativity, arts and technology. Launched in 2009 with Intel as founding partner, the platform features the works of visionary artists across multiple disciplines who are using technology to push the boundaries of creative expression.

The Creators Project includes daily video and editorial content, an official YouTube Channel developed in partnership with Intel and VICE, original artwork commissions and global events. Read more

Share

Feature

Don’t ever give up: ESPY Day 2015

It’s almost ESPY Day, friends! Benefitting The V Foundation for Cancer Research, this week’s ESPY Day festivities will once again feature integrated fundraising messaging across ESPN networks, culminating with a special simulcast of the ESPYS on ABC at 8 p.m. Eastern time on Wed., 15 July. The simulcast will include fundraising elements and heavy social media integration of the hashtag #DontEverGiveUp, inspired by Jim Valvano’s iconic speech at the inaugural ESPYS in 1993.

As a key part of this, The 11th Annual V Foundation Auction is now LIVE with many bids closing very soon! If you act quickly, you can still bid on hundreds of unique experiences and items, Read more

Share

Feature

Promo video primer: 30 first-class examples

A year ago, a story from Chris Trimble appeared in the Guardian proclaiming video as the future of content marketing, with this dire warning: “small businesses who ignore it do so at their peril.” As video usage continues to climb, we will see a lot more people and businesses trying to engage, entertain and educate us with their on-screen storytelling. Bearing this in mind, I wanted to share some videos I’ve collected over the past five years in the course of working beside some above-average storytellers.

For your reference and enlightenment, I have chosen 10 examples apiece for three well-established niches of corporate communications. While most of these videos were designed for business audiences, their creators invested some artistry to try to make them appeal to all of us. Read more

Share

Feature

What’s the impact of winning a Cannes Lion?

Happy Friday friends! I hope your work week is wrapping up nicely and that you’ll soon be able to enjoy some well-earned downtime, like a lot of people have been doing all week in Cannes (kidding, of course). Before ending this week, I wanted to share this video I’m embedding here from experience design agency FreeState, and a few more comments about the significance of winning a Cannes Lion award.

As you can hear first-hand from FreeState’s creative director Adam Scott in this video directed by Ilan Metev, FreeState won a Gold Design Lion at Cannes in 2013 after designing the world’s largest kinetic sculptures for Blackpool’s promenade. Under the heading of “Why Winning a Lion Matters – An Agency’s View,” Mr. Scott enlightens us while pedaling his bike around the city: “Sometimes it’s hard to find your way, and especially hard given it’s so darn crowded out here…. How do you stand out,” he asks.

And about the results of winning Cannes Lion Gold, he continues: “I would say people are far more interested in our approach, and that has to be a good thing. And well, if it can happen to us then it can certainly happen to you.”

Isn’t that lovely? Also, to me, it’s a perfect summation to what it means to win a Cannes Lion.

Meanwhile, the image I’m providing here offers a newer angle into this discussion. Taken hours ago Read more

Share

Feature

Sharing Secrets: 2015 Cannes Lions Live Sessions of the Day

It’s going to be an exciting week for me, even though I will once again miss attending the annual Cannes Lions International Festival of Creativity currently shaping-up in France. Fortunately for us non-attendees, the Festival running 21-27 June has teamed-up with Mindshare and YouTube to provide one live-streamed session every day over the next week, beginning today. I’m embedding a YouTube playlist here featuring every one of these sessions… so new videos will go live here over the days ahead. Hopefully these presentations – streamed in real-time for a global audience – will be rich with valuable secrets and insights.

Here is the complete rundown of the sessions that were chosen by almost 20,000 voters: Read more

Share

Feature

Uniting entertainment and advertising at headline events in LA and Las Vegas

When I graduated from college, I wound up earning two B.A. communications degrees instead of one, without really having to take any extra classes. After studying the degree requirements, I saw that the ones for a Bachelor’s degree in Film were close enough to the ones for the same degree in TV/Radio that by taking the right classes and submitting the paperwork properly, I could earn them both. That experience taught me to look for overlaps between the various areas represented by my interests… in the hope of finding more advantages and synchronicities. This week, I’m happy to share some tips with you that have grown from these types of confluences. Read more

Share

Feature

June 2015 desktop calendar


Featured Image: “Purple Majesty” Key West, Florida, by imagemaker Tommy Ewasko.
Tommy writes: “One of my favorite locations … Key West, Florida, is the exotic temptress of the American seascape, and a world-renowned travel destination. Read more

Share

Feature

NYC’s Creative Week Festival set for May 4-8


Creative Week is the preeminent festival showcasing the intersection of advertising, innovation and creative thinking launched by The One Club in 2010. Home to The One Show, Young Ones Competition, and many other provocative presentations, panels, workshops and exhibitions, Creative Week 2015 will descend upon New York City May 4-8, uniting thoughtleaders from the business, non-profit and creative sectors. Read more

Share

Feature

CDO Summits set for NYC, Amsterdam, Toronto, London and Sydney

Seven months ago, I wrote a story discussing the rise of the Chief Digital Officer and the activities shaping-up from the CDO Club. Since then, I’ve kept a close eye on other announcements from CDO Club founder David Mathison, and in summary, he has been very busy. At present, the CDO Club is gearing-up for the Chief Digital Officer Summit in New York City, which is set to take place this week on April 29. After that, there are four more CDO Summits in the works:
. Chief Digital Officer Summit Amsterdam, set for July 29, 2015
. Chief Digital Officer Summit Toronto, set for Sept. 16, 2015
. Chief Digital Officer Summit London, set for Oct. 21, 2015
. Chief Digital Officer Summit Sydney, set for Feb. 24, 2016

The video I’m presenting here courtesy of David and the CDO Club allows you to experience the fascinating “Entertainment Ecosystem” session from last year’s CDO Summit in NYC. There, on April 22, the CDO Club united some of the entertainment industry’s most prominent architects of change Read more

Share

Feature

Live, work and play better via PSFK 2015

Beginning in the afternoon on Thursday, 16 April, and running on through mid-day on Saturday the 18th, you are invited to join the thought leaders behind daily news site PSFK.com and PSFK Labs in a dazzling array of events designed to present better ways to live, work and play. With programming featuring special tours and workshops, the core experience is Friday’s full day of eye-opening talks from a carefully curated lineup of designers, artists, entrepreneurs and business leaders. Thematically centered around PSFK’s new Live, Work, Play Better report, the assembled experts will reveal emerging trends while immersing the audience in new ideas focused on driving meaningful change. Read more

Share

Next Page »

Get Adobe Flash player