The 2010 (Women’s) Effect: The 100th Annual International Women’s Day

I am joining with legions of others around the world today to honor women for all they are and all they do as the greatest and most powerful force on Planet Earth. Mine will not be a lengthy tribute, but I do want to point up some of the amazing resources I’ve found that are providing different perspectives on the achievements of women, and some of the biggest challenges faced by many of them. Read more

Designing characters, stories and more with Shilo’s Jose Gomez

If you haven’t seen the book “We Make It Good” from the filmmakers at creative production company Shilo, you are hereby enthusiastially encouraged to check it out. As you’ll see there — or by exploring Shilo’s archives at www.shilo.tv — much of the company’s extraordinary content leverages the character design talents of co-founder, creative director and director Jose Gomez. Among many illustrious achievements to date, Jose and his team helped creative agency ATTIK bring Scion’s world famous deviants to life, building upon Shilo’s many other breakthrough film projects, and some design feats earlier in Jose’s career for highly successful skate, snow and surf brands. Since regular video conferences typically involve Shilo’s entire executive team on both U.S. coasts in every company undertaking, Jose’s skills as a character designer weigh heavily into most Shilo projects. Collaborating most recently with GlobalHue Latino, Shilo’s latest film Read more

Focus on cancer today to survive for tomorrow…

With cancer being the leading cause of death worldwide, its tragic realities are all too familiar to most of us. On a more positive note, the World Health Organization is spreading the message that “Cancer can be prevented, too,” and they’ve organized a comprehensive guide to effective programs which you can find online here. Knowing that early detection is a key to survival, the Lance Armstrong Foundation is encouraging us today, which is designated as World Cancer Day, to ask our friends and loved ones to please schedule a visit with their doctors to discuss cancer and their personal risk factors:

“A little encouragement goes a long way, and we all have to work together to keep our loved ones healthy.”

Here’s their link to help us spread the word and reach out: “Make the call.”

Lessons on professionalism, persistence and “Endurance” from artist Theresa Ortolani

Two years ago, I attended a publishing workshop hosted by Kiki Bauer, senior designer for powerHouse Books, at the powerHouse Arena in Brooklyn. Six of us attended, each eager to discuss our very specific idea for a brilliantly conceived, beautiful and riveting coffee-table book like those famously published by powerHouse. Theresa, Lori, Brad, Debra, John-Michael and I all presented our pet projects to Kiki on that day, and I’ll bet the rest of our classmates are as proud as I am to see that Theresa has persevered in seeing hers through, and getting it into print: “Endurance” published by powerHouse Books, is now available for purchase. In fact, the official launch party is happening at powerHouse Arena on Thurs., Dec. 3. More information on Theresa Ortolani, “Endurance” and this very cool upcoming event follow below. Read more

Joining iParticipate.org in honoring Veterans today and tomorrow…

In my humble opinion, iParticipate.org has been doing an outstanding job of promoting its very important mission and inciting us all to consider volunteering to support members of the military who have done so much for us all through their military commitments. The above public service announcement (PSA) was released back in September, and I wanted to share it, and also include its transcript. Read more

MVP of Communications: Your friend, Twitter

Most of my friends are well aware that I spent a couple of days last week at this year’s Boards Summit conference in New York. The publishers and editors of Boards Magazine have been producing this event for 10 years now, to support and help lead people from all points around the globe who are actively involved in the commercial production industry, and other sectors directly engaged in creating breakthrough marketing initiatives. The organizers outdid themselves this year, at a time when changes are playing out faster than ever, requiring us all to rethink, revisit, and then redouble efforts to seize any potentially viable opportunities, even those where there is little or no expectation of profit. Read more

Proven social media marketing strategies, tactics and breakthrough ideas for the ad and film industries

This week I had the pleasure of attending a webinar entitled, “Tweet this! Using Twitter and Social Media to Promote your Project and Yourself,” which was organized and moderated for StudioDaily.com by Film & Video Magazine’s Editor-in-Chief Bryant Frazer (@bryantfrazer), and featured Mike Monello (@mikemonello), co-founder and executive creative director at Campfire Media and co-producer of “The Blair Witch Project,” Erik Proulx (@eproulx), freelance creative director, copywriter, employment activist, social entrepreneur at Please Feed the Animals, and director of the short documentary film, “Lemonade,” Ian Schafer (@ischafer), CEO of Deep Focus, and Paul Klinke and Tobin Nageotte (@37click), co-founders of thirtysevenclick, and producers of the independent comedic short “Moustachette.” Read more

We Are Plus relaunches, drives positive brand movement worldwide

Since first launching Plus et Plus in New York City in 2002, company founder Jeremy Hollister, his co-creative director Judy Wellfare, projects director Zu Al-Kadiri and their colleagues have built a reputation as a go-to company for fashion brands seeking to create sexy, marketing-savvy visual content for high-profile promotional uses ranging from live and in-store events to online, offline and traditional broadcast marketing campaigns. Recently relaunched as We Are Plus, over the past several months the company has delivered innovative projects for AMC, Shu Uemura Cosmetics, and Kidrobot, among many others. Read more

Kevin McMahon: Thanks for the Documentary

At some point over the past several weeks, my eyes were opened to the global water crisis, but I see now that I’m only beginning to get the full picture. Last week, I posted an entry on Irena Salina’s “FLOW,” and last night, my wife and I had another chance to see that amazing film thanks to it being repeated on the Sundance Channel. This morning, we found it there again and watched more of it with our 8-year-old daughter. After these viewings, I realized that there was a second powerful film I had recently seen (thanks again to Sundance Channel) on this subject: filmmaker Kevin McMahon’s “WATERLIFE.” Read more

Irena Salina: Thanks for the Documentary

Filmmaker Irena Salina has created an amazingly powerful documentary film entitled “FLOW: For the Love of Water,” which debuted at the 2008 Sundance Film Festival and has since won the International Jury Prize at the Mumbai International Film Festival, as well as Best Documentary honors at both the Vail International Film Festival and the United Nations Association Film Festival. Within the past several weeks, I saw the film on the Sundance Channel, and I want to encourage as many people as possible to see it. If interested, you can order the film on DVD by visiting this link. Read more