Stepping on stage

I’ve never pictured myself performing in front of a live audience. After all, I’m not an actor, musician, or lecturer (not yet anyway). However, last week in Nashville, my perspective was turned on its head. In this case, the stage was the Frist Center and the performers (if I can call them that) were two authors focused on creative service firms, David C. Baker and Blair Enns. They spoke of the dynamics of successful relationships between firms and their clients or prospects. Most importantly, when initiating new business. Read more

2012 ReCourses New Business Summit

On January 25-27, I had the pleasure of joining nearly 100 other professionals representing dozens of creative services firms in Nashville to attend the 2012 ReCourses New Business Summit (NBS). Hosted by ReCourses principal David C. Baker, and Blair Enns of Win Without Pitching, the event’s subtitle reads, “Using Your Positioning for More Reward, Impact, Control, and Fun.”

When it was all over, I asked many of my fellow attendees to provide two words that best describe their takeaways from the event, and the word cloud embedded above reflects their input. For anyone who has not spoken with me or others about our remarkable experiences at the summit, this provides quick insight into its powerful impact.For a bit more background, Read more

Super Bowls past and present

Last week, Hulu introduced its Hulu AdZone, which is presented by Toyota and offers easy access to historic Super Bowl ads extending all the way back to 1973. For the project, Hulu invited Advertising Age to highlight celebrity cameos and present expert picks for the most iconic Super Bowl ads of all time. On Sunday, February 5, tune in to www.hulu.com/adzone to watch all of this year’s ads in real-time, share them with friends and vote for your favorites. The best ad of 2012 will be announced early the next day.

On a personal note, I’m hoping for a well-matched battle between New England and New York, and I’ll also be watching for the first-ever Super Bowl spot for Lexus, which is one part of a multifaceted campaign effort produced by my clients at ATTIK. ATTIK’s work has made high-profile Super Bowl splashes in the past, to include their bold logo for Super Bowl XLIV itself just two years ago. Here’s wishing much success to everyone involved in what is sure to be one of the top media events of 2012!

Leviathan’s magical holidays

This spot for the Illinois State Lottery was produced by Energy BBDO in Chicago, directed by Dom Bridges of Bob Industries, and features visual effects from design-focused production studio Leviathan. As Leviathan’s Jason White recently explained to SCREEN Magazine:

“We appreciate this engaging story. Something we can all relate to. Effective and emotive. We really got behind the aspiration of the spot concept – capturing these amazing gift revealing holiday moments.”

Today, White and his colleagues reported on their very successful 2011 in SHOOT Magazine. Here’s wishing you many magical moments and dreams come true over the days ahead.

Ewasko: Days and Lights

Tommy and I are very proud to announce that our book “Ewasko: Days and Lights” — which was nominated for Blurb’s “People’s Choice Award” — is now available as an instant ebook download for Apple iBooks (iPad/iPhone).

We’re also very psyched to announce the release of the first wave of high-quality art prints and photographic products of images featured in “Ewasko: Days and Lights.” By visiting RKDfind Ewasko Gallery you can now order prints with mounting and framing services from Mpix Lab and Photobox, and specialty gifts and photo products from vendors such as IYP Photo Products and fotoflot.

If you have any questions on orders, please call me at 1.828.264.8898. Thank you very much for your interest in this project — we hope you enjoy these images and we look forward to hearing from you any time.

Needham Rising

This has been an eventful year for everyone at global creative agency ATTIK, including its co-founder and executive creative director Simon Needham. The San Francisco Egotist is currently featuring a brief article Simon contributed entitled, “What I learned this year.” He also shared some career advice with the publishers of Creativepool.co.uk back in November in this ‘5 minutes with Simon Needham‘ article. I thought you might also enjoy the in-depth video interview embedded above. From ATTIK’s humble origins in northern England, Simon’s obviously come a long way, and he has many exciting developments shaping up for 2012 and beyond. For more information, please visit www.attik.com.

A day of ceremonial gratefulness

I’m not sure of its exact origin, but I’m indebted to ESPN SportsCenter star Stuart Scott for introducing me to this phrase: “Clear eyes, full heart, can’t lose.” Tomorrow (Nov. 24) is Thanksgiving Day here in America, and on the occasion, I am feeling deeply grateful.

Like many other entrepreneurs in America and elsewhere, I find a great deal to be thankful for in my occupation. Writing for OnStartups.com, Dharmesh Shah has posted an excellent short article today entitled “12 Things Entrepreneurs Should Be Thankful For,” which I encourage everyone to read.

Among the story’s growing list of comments, here are a few of my favorites.

. Sean Rosensteel: “I’m thankful for the small (but meaningful) windows of freedom you experience while being an entrepreneur and blazing your own trail.”

. Kathy: “I’m thankful for the folks I’ve met that are willing to help me out, even though the returns for them will be a couple more years down the road!”

. Artin Youssefian: “It’s nice to stop and be thankful once in a while. It reminds us all about why we started down this path to begin with. I’m thankful for everyone that has come before me and being able to stand on the shoulders of giants.”

. Chris Wachowiak: “Another reason I’m thankful for being an Entrepreneur: Giving me the ability to be the change I want to see in the world around me.”

I hope you also have lots to be thankful for today and in every day to follow. With clear eyes and full hearts, together, I believe we can achieve anything, and that optimism is just one of the many blessings I am counting today.

One amazing night in San Francisco

Back on September 6, ATTIK creative director Ron Lim and ten more of San Francisco’s greatest creative minds were invited by the editors of The San Francisco Egotist to participate in a once-in-a-lifetime gathering.

Over the course of the evening, they discussed all aspects of creativity. Thanks to the SF Egotist, you can be a fly on the wall throughout all 10 episodes, and take advantage of this rare opportunity to learn from some of the top minds in one of the world’s most creative cities.

Honor military veterans

Tomorrow is Veteran’s Day here in America, and it’s a day of honor and celebration that has its roots in “the 11th hour of the 11th day of the 11th month” of 1918, when Germany signed the Armistice to end World War I. I have written before about what this day means to me personally, and since America’s businesses are made up of its citizens, it’s natural that our esteem for our military veterans is the inspiration for the explosion of related cause-marketing campaigns detailed this week by Stuart Elliott of The New York Times.

Although my military service was during the relatively peaceful era of 1985 to 1990, it still was not all that easy. I know firsthand about the dread of boot camp, and the difficulty of enduring even basic training… but to me, my motivation was clear: I wanted to serve my country. Through those experiences and others, I came to have ultimate respect for those who have gone far beyond “basic training” to become the Marines, the SEALS, and other elite members of our special forces… whose bravery and daily commitments are seemingly made of granite. It is nearly impossible to duly honor them and express the appreciation they deserve.

Below, I am very proud to share the touching personal message I received from my cousin, whose son will graduate today as a Navy SEAL. Throughout the ordeal of her son, we received updates of the harrowing experiences — one after the other — that this young man, and others like him, were willingly facing in order to serve our country. He was literally knocked back time and again, and each time, he stepped back up with even more determination; he never gave up, and today, his dream of being one of America’s finest and best trained specialists is a reality. And like everyone who wears a military uniform, ultimately, he did all of this to serve us.

As you read this and otherwise participate in Veterans Day in your chosen ways, please think of those young people who have dedicated their lives to the military, and consider reaching out somehow to let them know you appreciate them. Also, I invite you to learn more about the Wounded Warriors Project, and consider making a donation. Thank you! Read more

AICP Conference 2011

Topics include a keynote address by Joe Pytka: A Look At The Past, Present and Future, and these Read more