Happy F5 everyone!
Posted by Roger Darnell · Leave a Comment
This Friday and Saturday, April 15 and 16, the F5 Festival (a Motionographer.com initiative) will take over New York City’s Roseland Ballroom (239 West 52nd Street, between Broadway and 8th Avenue), where the presenters — and attendees — will be among the world’s finest filmmakers, artists and creative industry executives. I regret that I won’t be able to attend, but here are just a few highlights of the affair I’d be front-and-center for if I could (full schedule is here). Read more
After an amazing 2010 in which 
To promote the event, production company and design studio Brand New School London designed and directed the :30 promo above, along with additional visual content, for advertising agency Fallon’s cross-media campaign. In collaboration with Fallon’s executive creative director Augusto Sola, art director Gary Anderson and copy writer Tony Miller, the innovative stop-motion trailer directed by BNS’s Jonathan Notaro and Mario Stipinovich has drawn international attention to this year’s spectacular Electric Proms events.
With offices in New York, Los Angeles and London, Brand New School is a vertically integrated production company and design studio that delivers extraordinary media on all platforms. Offering a new model for creative digital production, we are filmmakers, developers, designers, animators, editors, illustrators, and producers dedicated to driving communications to new heights. Akin to leading academic institutions, our guiding philosophies prize experimentation and learning, and our commitment to discovering the best ideas for our clients is absolute. For more information, please visit 
In their latest collaboration with advertising agency Wieden+Kennedy, international creative design and production studio Brand New School and director Jonathan Notaro recently produced the stop-motion brand film above, which promotes the Uplift and Upload Contest sponsored by Coca-Cola for BET’s popular daily music video show, 
www.darnellworks.com
