Cutters helps salute American workers in Super Bowl 50

WeatherTech Returns to the Super Bowl: See the Spot

One of the new perennial big-game advertisers believes every cent of its Super Bowl buy is worth it. Bolingbrook-based MacNeil Automotive Products will show a TV spot during the Feb. 7 game for the third straight year, showcasing its WeatherTech floor mats and car accessories brand to the more than 110 million-plus viewers expected to watch. It worked wonders for the company the first two times, said WeatherTech CEO David MacNeil…


Danny Ecker, for Advertising Age


Comments are closed.

Get Adobe Flash player