Stop-Motion Brand Film from We Are Plus Illustrates Powers of SMART Board
Posted by Roger Darnell · 4 Comments
Jeremy Hollister, Judy Wellfare and their colleagues at NYC-based strategic creative ideas studio We Are Plus are very proud to reveal their latest project, produced in collaboration with Toronto-based Sharpe Blackmore Euro RSCG. This creative, stop-motion brand film showcasing the category-leading SMART Board interactive whiteboard from SMART Technologies is being distributed internationally in seven languages via viral seeding and Facebook, and will also be featured in other applications and materials by SMART’s marketing team. For more information on SMART Technologies, please visit www.smarttech.com, or check out to learn more about the new Love of Learning campaign.
"Each scenario visualizes different functionalities through lessons," explained Judy Wellfare. "Through the journey, viewers discover the processes of photosynthesis and metamorphosis, and travel through time to the age of dinosaurs in a natural history lesson."
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