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Click here for larger 72dpi version of this image
Bud Light Chelada "Cheliamos" 
image #1 courtesy of Sarofsky.
Click here for 300 dpi version.

Click here for larger 72dpi version of this image
Bud Light Chelada "Cheliamos" 
image #2 courtesy of Sarofsky.
Click here for 300 dpi version.

Click here for larger 72dpi version of this image
Bud Light Chelada "Cheliamos" 
image #3 courtesy of Sarofsky.
Click here for 300 dpi version.

Click here for larger 72dpi version of this image
Bud Light Chelada "Cheliamos" 
image #4 courtesy of Sarofsky.
Click here for 300 dpi version.

NEWS RELEASE

Media contact:
Roger Darnell
DWA for Sarofsky
(+)1.828.424.7698

PROJECT CREDITS:
Bud Light Chelada Campaign


Spot Titles and Lengths: "Cheliamos" (:30); "Ingredient Explosion" (:15)
Debut Date: April 23, 2021
Vimeo Links: https://vimeo.com/540682656, https://vimeo.com/540237013

Agency: FCB
SVP, Executive Creative Director: Amy Ditchman
VP, Creative Director: Tony Mavrelis
Senior Art Director: Sean Ellis
Copywriter: Rene Otero
VP, Director of Production: Joe Tipre
Producer: Joy Carson
Senior Broadcast Business Manager: Ellen Kuratnik
VP, Executive Producer of Music: Stump Mahoney
SVP, Group Management Director: Howard Klein
Account Director: Katie McNulty

Design/Production Company: Sarofsky
Executive Creative Director: Erin Sarofsky
Creative Director: Stefan Draht
Executive Producer: Steven Anderson
Producer: Andrew Rosenstein
Line Producer, Live Action Elements: Karen Carter
VFX Supervisor: Cory Davis
Editor: Jamie Gray
3D Artists: Tanner Wickware, Matt Miltonberger, Tony Agliata, Jake Allen, Sean Skube,
Compositor: Jacob Dailey
Live Action Directors: The Barkers
Director of Photography: Isaiah Jay
Beverage Effects Rigger: Geoff Binns-Calvey

Music Composer: Jonathan Tyler

Audio Company: Lord & Thomas
Senior Producer: Alex Bartczak
Audio Engineer: Batsirayi Zesaguli

About Sarofsky
Director, creative director and designer Erin Sarofsky kick-started Sarofsky in 2009 and formed a group of extraordinarily talented makers who have been providing their services to leaders in the advertising and entertainment industries worldwide. Today, Sarofsky's makers use animation, visual effects, motion design and live-action to collaborate with customers from concept to delivery, producing work that is visceral, innovative and diverse. With artistry that encapsulates in-house long format, sublime commercials, brand films, title sequences and much more, Sarofsky's reputation for breakthrough design, its proven multi-media production expertise, and its fabulous Olson Kundig-designed studio in Chicago's West Loop all constitute key components of the attraction. Learn more at
https://www.sarofsky.com.

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Bud Light Chelada "Cheliamos"


Bud Light Chelada "Ingredient Explosion"