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| ATTIKCase Studies |
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SELECTED ATTIK CASE STUDIES
- SCION
NATIONAL ADVERTISING
ATTIK understands the changing landscape of youth culture and appreciates its desire for expression and individuality. The diverse urban lifestyle informs all of Gen Y. Our ability to effectively communicate in that environment won the agency the opportunity to launch Scion, a youth car brand for Toyota...
AOL
AIM BRAND IDENTITY
The
non-traditional "I AM" advertising campaign introduced AOL's next generation
AIM service called "AIM Triton" as a feature-rich communications service
that goes beyond instant messaging to offer email and SMS text messaging
as well as a variety of live voice and streaming video services...
CAMEL
PACK REGISTRATION ATL CAMPAIGN
The
pack registration ATL campaign was developed to create consumer awareness
of the different Camel styles, the objective being to generate desire to
try the product...
CAMEL
PREMIUM GIVE AWAYS
As
part of our ongoing work on the Camel Brand, we were asked to provide markets
with inspiration and creative direction to enable them to develop their
own Lifestyle Premium Give Aways...
CAMEL
LIFESTYLE PRODUCTS
As
part of our ongoing work on the Camel Brand, we were asked to provide markets
with inspiration and creative direction to enable them to develop their
own Lifestyle Products...
- AOL RED 2007 WILD POSTINGS, PRINT ADS AND DOOR HANGERS
For the teen-targeted RED website, which offers celebrity news, gossip, games and exclusive video content, create campaign elements that let teens know that RED is their place...
- ADIDAS RETAIL DESIGN
adidas required designs for their flagship stores in New York, Los Angeles, Las Vegas, Seattle and Portland to promote an innovative, creative breakthrough style...
BAILEYS
GLOBAL ICONOGRAPHY
The
challenge from Baileys was to create a 'global icon' that would represent
and symbolize the brand attributes of this traditional Irish liquor to
appeal to a much younger consumer. The icon had to be adaptable to
all forms of communication from the actual bottle through to above the
line, TV, below the line, on-line and product packaging...
SCION
xB "CITY OF DREAMS" GATEFOLD AD
Advance
the campaign's theme of personalization in creating advertising elements
that continually surprise the campaign's target audience of male, urban
trendleaders in updating them on the latest features of Scion's xA, xB
and tC models...
SCION
xA "PHANTOM" :60/:30 CINEMA/BROADCAST SPOT
Advance
the campaign's theme of personalization in creating advertising elements
that continually surprise the campaign’s target audience of male, urban
trendleaders, while bringing the latest features of Scion’s xA, xB and
tC models to their attention. For the newest broadcast elements,
the challenge was also to convey the many premium enhancements available
for each model...
SCION
HALLOWEEN 2005 BILLBOARDS, WILD POSTINGS AND ONLINE BANNERS
Advance
the campaign's theme of personalization in creating advertising elements
that continually surprise the campaign’s target audience of male, urban
trendleaders, while bringing the latest features of Scion’s xA, xB and
tC models to their attention.
ENCAMS
ANNUAL REVIEW
Encams
- the environmental charity campaigning directly to the public which is
best known for their Keep Britain Tidy campaign - commissioned ATTIK to
design and produce their 2004-05 Annual Review...
MERCURY
RECORDS - RONI SIZE
Mercury
Records turned to us to provide a strong brand identity, album cover and
promotional materials that would reflect the raw, innovative energy of
Roni Size and Reprazent...
STANISLAVSKI
BUSINESS CENTER MARKETING BOOK
Horus
Capital, one of Moscow's most prestigious international architectural firms,
challenged ATTIK to develop a Marketing Book to support its latest high-profile
development, The Stanislavski Business Centre, which honors the accomplishments
of the acclaimed Russian producer and theatrical figure, Konstantin Stanislavski.
OTHER ATTIK PROJECT CASE STUDIES AVAILABLE UPON REQUEST.
